"Fashion at the speed of life"


Blumerine Fall 2012

It has been recently noted by a stylist friend of mine that fashion has lost its seasons. I reported in an earlier post that bright colors and other trends were going from Spring to fall with just simple changes in print size, fabric type or color (see transition trends post here: https://pinkdivacutie.wordpress.com/2012/04/27/transition-trends-trends-to-take-from-spring-to-fall-2/). Rather the idea is to save money on troubling economic times that seems to be plaguing this country or the point that fashion has somehow lost its creative edge; the evidence still points to lack of seasonal diversity. Sure, fur in fall is still the norm but the removal of other fashion laws (see through clothes in broad daylight!! and midriff aplenty brought to city life?) have left fashion looking towards marketing strategies and less towards new ideas.

Dolce and Gabana

It is even more evident as fashion spirals towards craft-like gimmicks. I mean jewelry made from real pasta? So third grade and what do you do with a pair of 1500 pound pasta earrings that break – make a antipasta salad? In other words, removing seasons adds flexibility to fashion that allows them to create something new and different or just repurposing something we usually don’t wear in fall.

We hope that this cheapish (in materials but not in price) chic is another fashion craze on its way out.

Innovation is the corner stone of fashion and creativity its foundation.

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